Fountainhead Christian College
BBA - Marketing
Intake Period(s):
Private
University
Domestic Fee
GHS 0.00
International Fee
USD 0.00
Programme Overview
Department of Marketing
The Department of Marketing offers a BSc Business Administration degree in Marketing. Graduates of the programme are prepared to meet the challenges of a technological business environment because they have mastered many professional marketing skills.
The job of marketing is to get and keep customers by determining and satisfying customer needs and wants at diverse points. This is done by making sure the company has the right products and/or services and that these are correctly promoted, distributed, and priced. The degree in Marketing prepares you to carry out these responsibilities with a professional outlook.
Students who graduate with a BSc Business Administration in Marketing will develop the following skills:
Critical thinking skills
Oral and written communication skills
Selling skills – product, price, promotion and distribution tools
Market and distribution research
Quantitative and qualitative analysis of market data
Development, analysis, and modification of marketing plans and strategy
Foreign marketing environment analysis
Consumer behavioral patterns
Research skills
The general requirements for admission of WASSCE, SSSCE and GBCE candidates to first-degree programmes are three (3) credit passes in three core subjects and three (3) credit passes in three relevant elective subjects.
i. SSSCE Candidates: Credit Passes (A-D) in six (6) subjects comprising three core subjects, including English Language and Mathematics, plus three (3) relevant elective subjects.
ii. WASSCE Candidates: Credit Passes (Al-C6) in six (6) subjects comprising three core subjects, including English Language and Mathematics, plus three (3) relevant elective subjects.
iii. GBCE Candidates: Credit Passes (A-D) in six (6) subjects comprising three core subjects including English Language and Mathematics plus three (3) relevant elective subjects
All foreign qualifications should be referred to the National Accreditation Board (NAB) for determination of equivalences and eligibility for admission to tertiary institutions in Ghana National Accreditation Board Act, 2007 [Act 744 (2(2)]
It should be noted that the American SAT, TOEFL etc, cannot in themselves be acceptable as entry qualifications into Ghanaian tertiary educational institutions.
Pursuant to the approved minimum entry requirements
Please note the slight amendments to the admission requirements of the various Diploma-awarding institutions
All public and private accredited tertiary education institutions are required in their advertisement for application for admission to indicate the approved minimum admission requirements to guide prospective applicants
When in doubt, prospective applicants are advised to check from the National Accreditation Board whether the institution they intend to apply to and the programme they intend to pursue are duly accredited
Any person, who disregards the admission policy and the advice herein, does so at their own risk.
Note:The public, especially, institutions, parents and students are hereby advised to take note and adhere to the above stated requirements. Non-compliance will lead to the withdrawal of unqualified students.
Programme Details
Certificate Type
BBA - Bachelor of Business Administration
Undergraduate/First Degree
Mode of Study/teaching
Face-to-face (In-person)
Blended Learning (In-person and Online)
Time of Study
Weekend Only (Sat & Sun)
Regular Teaching Time (8am - 5pm)
Duration
4 Years
Campus Region & Location
Region: Greater Accra
Location: Tema
Institution Information
Institution Contact Information
Institution Name
Fountainhead Christian College
Emails
info@fcuc.edu.gh | []
Location
Tema
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