Southshore University College (Formerly Dominion University College)
MBA - Marketing
Intake Period(s):
Private
University
Domestic
GHS 0.00
International
USD 0.00
Programme Overview
The Master of Business Administration in Marketing programme stands as a highly esteemed and prestigious academic pursuit, offering individuals a comprehensive and profound understanding of the intricacies and complexities inherent in modern marketing strategies, principles, and practices within the business landscape. This programme is dedicated to equipping students with the necessary knowledge, skills, and competencies to excel in diverse marketing roles across various industries and sectors.
Encompassing crucial topics such as market research, consumer behaviour, branding, advertising, sales management, and digital marketing, students gain a strategic mindset and analytical acumen. This empowers them to make informed decisions and formulate effective marketing campaigns that target and engage consumers strategically. The programme not only emphasizes technical expertise but also places a strong focus on ethical and socially responsible marketing practices, ensuring that graduates possess not only the skills but also the moral compass needed to navigate the ever-evolving marketing landscape.
In summary, the Master of Business Administration in Marketing programme is meticulously designed to shape individuals into well-rounded marketing professionals. Graduates are equipped to drive organizational growth, build brand equity, and successfully navigate the dynamic and competitive global marketplace.
Domestic Requirements
Category A
First-degree holders
Applicants should hold a bachelor’s degree from a recognised University with at least a Second Class Honors, (lower division). A post-degree work experience is required.
Category B:
Professional Applicants
Applicants who hold membership of a recognised professional body such as Institute of Chartered Accountants, Ghana (ICAG), Association of Chartered Certified Accountants (ACCA), Chartered Institute of Management Accountants (CIMA), Institute of Chartered Secretaries (ICSA), Chartered Institute of People and Development (CIPD), and Chartered Institute of Marketing (CIM) may be considered for admission.
Category C:
International Applicants
International applicants with international qualifications equivalent to degree (for example, Level 6 Diploma in the UK) or graduate diploma must be approved/confirmed by the Ghana Tertiary Education Commission (GTEC) before granted admission.
NB: Selection of candidates for admission to the programme shall be by interview.
First-degree holders
Applicants should hold a bachelor’s degree from a recognised University with at least a Second Class Honors, (lower division). A post-degree work experience is required.
Category B:
Professional Applicants
Applicants who hold membership of a recognised professional body such as Institute of Chartered Accountants, Ghana (ICAG), Association of Chartered Certified Accountants (ACCA), Chartered Institute of Management Accountants (CIMA), Institute of Chartered Secretaries (ICSA), Chartered Institute of People and Development (CIPD), and Chartered Institute of Marketing (CIM) may be considered for admission.
Category C:
International Applicants
International applicants with international qualifications equivalent to degree (for example, Level 6 Diploma in the UK) or graduate diploma must be approved/confirmed by the Ghana Tertiary Education Commission (GTEC) before granted admission.
NB: Selection of candidates for admission to the programme shall be by interview.
International Requirements
Category A
First-degree holders
Applicants should hold a bachelor’s degree from a recognised University with at least a Second Class Honors, (lower division). A post-degree work experience is required.
Category B:
Professional Applicants
Applicants who hold membership of a recognised professional body such as Institute of Chartered Accountants, Ghana (ICAG), Association of Chartered Certified Accountants (ACCA), Chartered Institute of Management Accountants (CIMA), Institute of Chartered Secretaries (ICSA), Chartered Institute of People and Development (CIPD), and Chartered Institute of Marketing (CIM) may be considered for admission.
Category C:
International Applicants
International applicants with international qualifications equivalent to degree (for example, Level 6 Diploma in the UK) or graduate diploma must be approved/confirmed by the Ghana Tertiary Education Commission (GTEC) before granted admission.
NB: Selection of candidates for admission to the programme shall be by interview.
First-degree holders
Applicants should hold a bachelor’s degree from a recognised University with at least a Second Class Honors, (lower division). A post-degree work experience is required.
Category B:
Professional Applicants
Applicants who hold membership of a recognised professional body such as Institute of Chartered Accountants, Ghana (ICAG), Association of Chartered Certified Accountants (ACCA), Chartered Institute of Management Accountants (CIMA), Institute of Chartered Secretaries (ICSA), Chartered Institute of People and Development (CIPD), and Chartered Institute of Marketing (CIM) may be considered for admission.
Category C:
International Applicants
International applicants with international qualifications equivalent to degree (for example, Level 6 Diploma in the UK) or graduate diploma must be approved/confirmed by the Ghana Tertiary Education Commission (GTEC) before granted admission.
NB: Selection of candidates for admission to the programme shall be by interview.
Programme Details
Certificate Type
Mode of Study/teaching
Time of Study
Duration
1 Years
Campus Region & Location
Region: Greater Accra
Location: East Legon, Accra
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